Building at the intersection
of AI and product.
I'm an AI Product & GTM operator who bridges engineering, product design, and go-to-market execution. The best product in the world means nothing if no one adopts it.
My background spans product management, software engineering, and commercial strategy. I've led teams shipping AI-powered products from zero to one, and I've learned (often the hard way) what separates AI features that users love from the ones they ignore.
Areas of expertise
AI product strategy
Translating model capabilities into product decisions that drive adoption
Go-to-market execution
Positioning, pricing, and launch playbooks for technical products
Full-stack development
Hands-on with modern web stacks, APIs, and AI/ML integration
Cross-functional leadership
Aligning engineering, design, and business teams around outcomes
Current focus
Why most AI features fail to change user behavior, and what the ones that succeed do differently.